ELECTRIC PICKS JEWELRY - Marketing

Savvy Media has collaborated for years with Electric Picks Jewelry to do custom picks for festivals, bands and cities. We have done celebrity gifting and festival activations at Art Basel Miami, SXSW, Xanadu Adventure Festival and many more. Influencers and celebrities like The Man Repeller, Kendra, Lindsay Lohan, Skylar Grey, Warren G and many more were gifted Electric Picks via Savvy City’s VIP gifting programs. We even managed to get a prime national placement for Electric Picks Jewelry in Us Weekly due to our relationship with Vanessa Hudgens. All of this served as a campaign for constant branded exposure, elevating Electric Picks Jewelry's brand identity and influence.

XANADU - Adventure Festival 2013

In 2013, Savvy took on the project of getting involved in the full production of a new festival from the ground up. Since then, the festival on Catalina Island in California has had massive success. The festival was sponsored by Popchips who supplied beach chairs, towels, umbrellas, snacks, games etc. Perky Jerky provided the nutrients needed to get through the weekend with their action packed snacks. Spirithoods were the "unofficial" official sponsor, as you can see from the countless photos of people sporting their hoods. Zico Coconut Water provided as the perfect hydration station. NOOKA Watches and Electric Picks Jewelry were gifted to special talent, VIP’s and influencers. All in all, Savvy Media handled everything from managing sponsorships, organizing programming, staffing the event, and handling media communications. Check out the official promo video here.